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Get in the
Holiday Spirit!

Get ready to ignite your holiday spirit as we celebrate 62 years of the most anticipated event in Downtown Kalamazoo! This annual event marks as the official kickoff to the holiday season, brining together the entire community for a festive celebration like no other.


Here's what you can look forward to: 

  • Giant balloons including both helium and cold air formats

  • 90 Community Parade Groups

  • 10 High School Marching Bands

  • After Parade Day activities that involve downtown businesses and community organizations that reach out to families.

Join the tradition that draws a crow of 20,000-30,00 people every year! 

Information on live streaming of the 2024 Kalamazoo Holiday Parade will be announced in early November. Be on the lookout for a channel and time announcement!

Check out the parade route

Do you or your company want to participate in the Maple Hill Holiday Parade?

Click the box down below to learn more and to sign up to be apart of the 100+ unit today!

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Thank you to our 2023 Sponsors!

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Join As A Sponsor!

Want to promote your business as a Kalamazoo Supporter to up to 30,000 people the day of and up to 100,000 people via TV ads? Join the Maple Hill Holiday Parade as a sponsor and create top-of-mind awareness for your company or charity!



Thank you to everyone who came out for the 2023 parade!

"On behalf of the Maple Hill Auto Group family, we are honored to continue the tradition started by the Gilmore Brothers in 1962. We are dedicated to keeping the tradition alive and bringing the spirit of the holidays to all Kalamazoo residents."

Jim VandenBerg, Owner, Maple Hill Auto Group



Memories of the Past

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